We specialize in creating immersive experiences for the augmented world.
Our mission is to enable businesses to use a smartphone camera as a communication tool that engages audiences on social media, the web, and apps.
As a virtual fashion atelier, we create digital garments and accessories for augmented try-ons, e-commerce, virtual lookbooks and catwalks, gaming, and metaverses.
AR tracking at the Dubai Frame for Castrol
In 2022 we produced the first real-world AR tracking for a digital photo exhibit at the iconic Dubai Frame. The campaign ‘Portraits of Glory’ aimed at moving the automotive mechanics’ employee of the month accolade from workshops’ back-walls to the biggest frame in the world.
+3,000 signed up to Castrol's rewards program
+15% partners' sales increase year-to-date
16% Castrol sales growth vs. last year
Nivea Deodorant
Packaging
Target Tracker
AR experiences are 200% more engaging as they multiply reality*
*source: Think with Google
Animated 3D characters Instagram filters
for Ibn Battuta Mall
Ibn Battuta Mall is a unique shopping and entertainment destination in Dubai. Inspired by the travels of Ibn Battuta the mall has 6 different courts designed to reflect the cultures of different countries from Egypt to China. We have created a collection of 6 AR Instagram effects, one for each court of the mall. The collection included costumed face filters, animated 3D animals and even a fire breathing dragon.
Animated 3D characters Instagram filters
for Ibn Battuta Mall
Ibn Battuta Mall is a unique shopping and entertainment destination in Dubai. Inspired by the travels of Ibn Battuta the mall has 6 different courts designed to reflect the cultures of different countries from Egypt to China. We have created a collection of 6 AR Instagram effects, one for each court of the mall. The collection included costumed face filters, animated 3D animals and even a fire breathing dragon.
Mars Hope Probe Instagram filter
for Nakheel
AR delivers 45% higher engagement than video*
*source: Think with Google
Mars Hope Probe Instagram filter
for Nakheel
AR delivers 45% higher engagement than video*
*source: Think with Google
Shoppable AR try-on Snapchat lens
for Ounass
43% of those who use their smartphone to shop expect all beauty brands to use AR*
*source: Think with Google
Shoppable AR try-on Snapchat lens
for Ounass
43% of those who use their smartphone to shop expect all beauty brands to use AR*
*source: Think with Google
Gamified Instagram filter
for PlayStation Arabia
Users spend 2-8 minutes on average across AR campaign experiences*
*source: Think with Google
Gamified Instagram filter
for PlayStation Arabia
Users spend 2-8 minutes on average across AR campaign experiences*
*source: Think with Google
Halloween Instagram filter
for Virgin Megastore
50% of those who use their smartphone to shop say brands and retailers that offer AR experiences are more innovative*
*source: Think with Google
Halloween Instagram filter
for Virgin Megastore
50% of those who use their smartphone to shop say brands and retailers that offer AR experiences are more innovative*
*source: Think with Google
Interactive 3D product display Instagram filter
concept for Nike
The most common reasons cited for wanting to use AR are to get a 360 degree visualization of the product and see what item looks like on the consumer*
*source: Snap Future of Shopping Global Report
Interactive 3D product display Instagram filter
concept for Nike
The most common reasons cited for wanting to use AR are to get a 360 degree visualization of the product and see what item looks like on the consumer*
*source: Snap Future of Shopping Global Report
Pop-up shop portal Instagram filter
concept for adidas
More than 1 in 3 Gen-Z will be shopping with AR by 2025
*source: Snap Future of Shopping Global Report
Pop-up shop portal Instagram filter
concept for adidas
More than 1 in 3 Gen-Z will be shopping with AR by 2025
*source: Snap Future of Shopping Global Report
T-shirt AR-print concept
AR enables fashion designers to extend physical material boundaries and create prints that can be seen and manipulated in a virtual environment.
*source: Fashion Institute of Technology
Fragrance packaging concept
Over 70% of luxury perfume and fragrance brands have implemented AR technology in their marketing strategies. More than 50% of surveyed customers claimed to have purchased a product due to the presence of an AR experience.
*source: Digital Luxury Group
Product feature display on Instagram concept for Dyson
AR can boost customer engagement with product features by up to 80%. Product support inquiries can be reduced by up to 30% — customers are able to better understand all features.
*source: Think with Google
Staying at the frontier of ever-emerging media, we share our expertise through consulting and workshops and empower businesses to convert audiences into customers in new media channels.
